GDPR, the 25th of May is approaching rapidly…
What is webdata?
Webdata consists of all the information used and stored by web browsers, along with data which is placed on your machine from websites which you visit, and sites which are linked to the ones you visit (third party sites). Some of this data is used to help the user, saving them time and allowing them to browse the website they visit more efficiently. Some web data has nothing to do with the website you are visiting but instead is used for tracking and advertising purposes (which by some, is perceived as annoying since this is providing you content based on previous web interaction, you are not interested in anymore!). Fortunately privacy is very much at the forefront of businesses and individuals so more and more people are becoming aware of all the personal information that is being gathered and used by a plethora of companies to deliver personalized content and “optimize” the overall experience.
But wait, there’s this law that’s being enforced from the 25th of May, called General Data Protection Regulation (GDPR) and doesn’t this directly relate to Webdata as well? Since WebData contains “information related to a natural person or ‘Data Subject’, that can be used to directly or indirectly identify the person” (the definition of Personal Data according to https://www.eugdpr.org/gdpr-faqs.html), and the aim of the GDPR is to protect all EU citizens from privacy and data breaches, IT DOES!
This article is not intended to explain all the details on GDPR (come to think of it, impossible to do in a blog), but to make you aware that Webdata contains data that is to be protected under the GDPR legislation, and should be actively managed as part of the overall measures that are being set in place to ensure compliance.
Is it enough to create custom actions to manipulate the Webdata or to not save any webdata when a user logs off? While it shows that you are aware of the risks involved and are pro-actively managing the webdata, it probably is not! And you probably do not want to wait until the first jurisprudence if there is a way to proactively be compliant (as possible)
The only software that enables you to manage your user’s webdata by protecting, mitigating and auditing on Webdata usage, is WebData Control (WDC) by Avanite.
So, what are some of the risks and in what way can help WDC you?
Remove third party/ tracking/ advertising cookies?√ configurable policy to delete cookies
Remove unnecessary first party cookies?√ configurable policies i.e. how long should cookies be saved?
Manage specific cookies?√ configurable policies whitelist/blacklist
Remove data from webcache database(s)?√ configurable policies i.e. how long should cookies be saved, but also delete items like browsing history!
- Audit on webdata?
√ configurable policy
Since the aim of the GDPR is to protect all EU Citizens from privacy and data breaches and the penalties involved with it, Avanite’s WebDataControl simply must be a part of the overall GDPR measures you have implemented in your environment!
If you would like to learn more about Avanite WebData Control and what it can do for you contact us!
Check out one of our previous blog to read more about WebDataControl.
Laat uw gegevens achter en wij zullen zo snel mogelijk contact met u opnemen om uw vragen te beantwoorden.